Blogging Business
نویسندگان
چکیده
منابع مشابه
Storytelling for Business Blogging: Position and Navigation
Truly successful bloggers, navigating the public to know them, often use their blogs as a way to better communicate with customers. Integrating with marketing tools, storytelling can be regarded as one of the most effective ways that businesses can follow to gain competitive edge. Even though the literature on marketing contains much discussion of traditional vehicles, the issue of business blo...
متن کاملCorporate Blogging
The 21st century has seen revolutionary changes in online communication. Many information centers, educational institutions and business organizations are using Web logs along with other forms of communication to enhance their services. This chapter will explain corporate blogs, both its benefits and risks. It will explain with examples why blogs are important to organizations in terms of knowl...
متن کاملBusiness Value of Enterprise Micro-blogging: Empirical Study from Weibo.com in Sina
The increasing use of micro-blogging as a marketing tool has increased research attention on usage and business value of enterprise micro-blogging. Based on research on information system (IS) usage and resourcebased view (RBV) theory, this study develops a model to reveal the mechanism of business value creation of enterprise micro-blogging. The model consists of metrics on micro-blogging usag...
متن کاملBlogging: A multimodal perspective
This paper documents how children embed multimodality in their journal entries using blogs. Multimodality is the combination of semiotic modes that may include spoken language(s), written language(s), static or moving images and music. Each of them generally offers opportunities for the construction of meaning. In this research, a case study approach was employed to gain an in-depth understandi...
متن کاملAutomating Semantic Blogging
Blogging is an easy and widely usable tool for data exchange and knowledge management. But the data in blogs are limited to the ‘followers’ (human readers) and not easily available for machine processing to enable information aggregation or further analysis. Thus, there is a need to enrich blog content with additional semantics using metadata. This paper proposes an approach for automating sema...
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ژورنال
عنوان ژورنال: M/C Journal
سال: 2004
ISSN: 1441-2616
DOI: 10.5204/mcj.2395